FESTIVAL INTERNAZIONALE
DI CINEMA E TELEVISIONE
PROVISIONAL PROGRAMME EUROVISIONI ’98 - (3 september)
TV AND CULTURE
WHICH ROLE FOR THE PUBLIC SERVICE?
MONDAY OCTOBER 5th, 1998
VILLA MEDICI
T.v. and culture:the role of the public television
Culture is the core of public television. This is the reason why the crisis of identity and the financial problems of public television produce, as a consequence, a crisis of culture in tv programming. In every European country this is the main topic of the political-cultural discussions caused by different factors: the wide-spread importance of the commercial televisions, their competitiveness; the enormous increase of channels in the digital age.
10:00 a.m. INTRODUCTION
Chairman: Roberto BARZANTI, European Parliament
Bruno RACINE, Director French Academy
Luciana CASTELLINA, President Eurovisioni
10:20 a.m.- Communication:
"The conflict between public and commercial televisions. The answer of European countries."
(An analysis of "Tv et culture – politique et réglementation en Europe" by the Communauté Française de Belgique and by the European Institut for the Media.)
Henri INGBERG, Secretary general French Community, Belgium
Bernd-Peter LANGE, Director European Institut for the Media
10:40 a.m.–THE CASE ITALIA
"Italian workshop guide-lines"
Vincenzo VITA, Undersecretary Ministry of Communication, Italy
11:00 - "Culture in t.v.: better answers from the public or the commercial sectors? "
Gillo PONTECORVO, presentation of the analysis by Cinecittà Holding about the law 122 and the cinematographic production
Face to face:
Maurizio COSTANZO, Director of programmes Canale 5
Stefano BALASSONE, Director RAI
2:30 p.m. – FIRST SESSION
What’s culture on T.V. today
(niche, thematic channel, broadcasters’ programming)
Chairman:
Paolo FABBRI, Professor of Semiology, University of Bologna
Communication:
"How to define and how to value culture on T.V."
Daniel POPULUS, author of the study :"TV and Culture" for Unesco and the European Commission "
Speakers:
Patrice DUHAMEL, Director General France 2
Carlo FRECCERO, Director RaiDue
Klaus WENGER, Director German Consortium for ARTE
Antonio CAMPO DALL’ORTO*, Managing Director MTV Networks
4:30 p.m. – Coffee break
5:00 p.m.- SECOND SESSION
Advertising: does it help culture on T.V. or does it not?
(Competitiveness, advertising, fee)
Chairman:
Enzo CHELI, President of the Italian Communications Commission.
Communication:
"Advertising and cultural programs on Tv: their relations"
Marc LAVEDRINE, President EGTA
Michel GREGOIRE, Secretary general EGTA
Speakers:
Angelo GUGLIELMI, Director Istituto Luce
Jean-Louis MISSIKA, author of the report on t.v. future for the French Government
Carlo MOMIGLIANO, Vicedirector General Publitalia 80
Representative WDR
Conclusions:
Hervé BOURGES, President Conseil Supérieur de l’Audiovisuel
Tuesday, October 6th 1998
VILLA MEDICI
9.30 a.m. THIRD SESSION
Audiovisual production and cultural identity between the global and local setting
Local products are being developed to counteract global products invasion. How to react in order to avoid this negative trend while giving space to local expression at international level.
Chairman:
Massimo FICHERA, Eurovisioni
Communication:
André LANGE,Expert Observatoire Européen de l’Audiovisuel
"Production and programming of fiction and documentaries in Europe. Some basic data."
Milly BUONANNO University of Salerno, coordinator Eurofiction
Data from Eurofiction project on production ,offer and consumption of fiction in European countries
Part one: fiction
Speakers:
The German case: Representative of the German television
Sylvie FORBIN, Director Eureka Audiovisuals
Stefano MUNAFÒ, Director Fiction Production, Italy
Nicolas TRAUBE, Director Fiction Production FR2, France
Vladimir ZELEZNY, Director G eneral Nova TV, Czech Republic
Franz KOSSLER*, Deputy Chief Editor ORF, Austria
Part two: documentaries
Introduction: Stefano ROLANDO, Eurovisioni
"The documentary or the television which helps to understand"
(based upon data by the European Documentary, Observatoire Européen de l’Audiovisuel ...)
There is a general revival of the documentary all over the world. Which are the reasons why and how do public and commercial television react to this input?
Speakers:
Jean-Marie DROT, President SCAM
Ansano GIANNARELLI, President Archivio Audiovisivo del Movimento Operaio e Democratico
Daniele SEGRE, Author
Jean-Pierre TEYSSIER, President INA
Alison HOMEWOOD*, Sales Director BBC Worldwide
1:00 a.m break
2:00 p.m -FOURTH SESSION
ITALIAN PARLIAMENT
Tv and Cinema
Introduction:
Presentation of the MEDIA Salles
"European Cinema Yearbook – edition 1998"
Communication: "How televisions finance cinema in Europe"*
Chairman:
Krzysztof ZANUSSI, Director Film Studio TOR
Speakers:
Jean-Michel BAER, DG X-C European Commission
Pierre LESCURE, President CANAL+
Carlo LIZZANI, Film Director
Liliana CAVANI, Film Director
A Film Producer
A Representative of Broadcasters
4:30 p.m.- CONCLUSIVE SESSION
ITALIAN PARLIAMENT
Chairman:Giovanni CASTELLANI, President Commission for Culture Italian Parliament Camera dei Deputati
Final reports by the Chairmen:
Session 1: Paolo FABBRI
Session 2: Enzo CHELI
Session 3: Massimo FICHERA
Session 4: Krzysztof ZANUSSI
Conclusive round table:
Xavier GOUYOU-BEAUCHAMPS, President France Television
Albert SCHARF, President UER
Roberto ZACCARIA, President RAI
Fernando LOPEZ-AMOR*, Director General RTVE
Will WYATT*, Chief Executive BBC Broadcast
Open session
Conclusion by:
Walter VELTRONI, Vicepresident Italian Government, Minister of Culture.
THURSDAY OCTOBER 7th
Academy of France – Villa Medici, Grand Salon
SPECIAL CONFERENCE
THIRD CHANNEL WITHOUT ADVERTISING
ITS NEW RELATION WITH THE PUBLIC AND THE TERRITORY
9:00 a.m.
Introductory Intervention:
Pier Luigi CELLI, Director General RAI :
"The challenge of the public service for the year 2000"
10:15 a.m.
The Expectations of the Political Class
Introduction:
Vincenzo VITA, Vice Secretary Ministery of Communications
Speakers:
Nuccio FAVA, Director TG3/TGR, Rai
"The news project of Tg3 and the Rai news channel"
Piero BADALONI, President Regione Lazio
Bruno BRACALENTE,President regione Umbria
Carlo ROGNONI, Vicepresident of Senate
Gian Mario SELIS, President Conference of Italian Regional Councils
Francesco STORACE, President Parliamentary Commission of Rai Supervision
12:00 p.m
The Expectations of the Society
Introduction:
Antonino CASCINO, Consultant ISIMM
Speakers:
Giovanni TANTILLO, Director Division Tv, Channel and Offerte Collegate
"The Project of Networks Division of Rai Public Service "
Alberto ABRUZZESE, Professor of Communications
Mario BRUGOLA, Director General Mediaset
Francesco CHIRICHIGNO, Director General SIAE
Felice LIOY, Director General UPA
Fulvio LUCISANO, President ANICA
Citto MASELLI, President ANAC
3:00 p.m.
Public Service and Territory in other European Countries
Speakers:
Francesco PINTO, Director Rai 3
"The Project of the New Third Channel"
Jérôme CLEMENT, President ARTE - "The Transnational Television Model"
Robert STEPHANE, TV5, former Director General RTBF - "The Belgian Model"
Andreas WEISS, ARD - "The German Federal Model"
Representative BBC Regions - "The English Model"
Representative FR3 - "The French Model"
Representative TV3 - "The Local AutonomiesTelevision Model"
Conclusions:
Roberto ZACCARIA, President Rai